Whois Privacy Protection, at times also called WHOIS or Whois Privacy Protection, is a service that hides the authentic contact info of domain name owners on WHOIS lookup sites. Without such protection, the personal name, home address and email account of any domain owner will be openly available. Supplying fake information during the registration procedure or altering the genuine info later will simply not work, as doing such a thing may result in the domain name registrant losing his/her ownership rights. The policies approved by ICANN, the Internet Corporation for Assigned Names and Numbers, require that the WHOIS info must be valid and accurate all the time. The Whois Privacy Protection service was launched by registrar companies as a response to the rising concerns for potential identity theft. If the protection service is activated, the registrar company’s contact info will be shown instead of the client’s upon a WHOIS lookup. Most domains support the Whois Privacy Protection service, even though there are certain country-code extensions that don’t.